Reputation and image recovery for the tourism industry /
Reputation and image recovery for the tourism industry /
- Oxford : Goodfellow Publishers Ltd., 2019.
- 234 pages; 1 online resource
Crises and disasters that impact tourism can have extensive reputational implications for the organisations and destinations involved. This text uses real life cases studies to contextualise the relevant theories and unpacks examples of best practice to show how carefully managed response strategies can ensure the organisation's future survival
9781911396673
BUSINESS & ECONOMICS Industries General
Emergency management
Case studies
REF 338.4791 R29
Crises and disasters that impact tourism can have extensive reputational implications for the organisations and destinations involved. This text uses real life cases studies to contextualise the relevant theories and unpacks examples of best practice to show how carefully managed response strategies can ensure the organisation's future survival
9781911396673
BUSINESS & ECONOMICS Industries General
Emergency management
Case studies
REF 338.4791 R29