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Management information systems: managing the digital firm /

Contributor(s): Material type: TextTextPublication details: Harlow, United Kingdom : Pearson, .Edition: Sixteenth editionDescription: 652 pages : color illustrations ; 28 cm; 8950 pagesISBN:
  • 9781292296562
Subject(s): DDC classification:
  • REF.658.4 L36
Summary: "Management information systems: managing the digital firm provides the most comprehensive overview of information systems used by business firms today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which describe how well-known companies use IT to solve problems and achieve business objectives. Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results. Each chapter of the 16th edition features all-new Interactive Sessions, new video cases, and a new career opportunities section building practical job-seeking skills."--Provided by publisher
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Item type Current library Call number Status Date due Barcode
REFERENCE BOOKS LAPULAPU-CEBU INTERNATIONAL COLLEGE REFERENCE SECTION REF.658.4 L36 2020 (Browse shelf(Opens below)) Available 001462

"Management information systems: managing the digital firm provides the most comprehensive overview of information systems used by business firms today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which describe how well-known companies use IT to solve problems and achieve business objectives. Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results. Each chapter of the 16th edition features all-new Interactive Sessions, new video cases, and a new career opportunities section building practical job-seeking skills."--Provided by publisher

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