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Event evaluation : theory and methods for event management and tourism /

By: Material type: TextTextPublication details: Oxford : Goodfellow Publishers, 2018.Description: 1 online resource (x, 178 pages)ISBN:
  • 9781911396611
Subject(s): DDC classification:
  • REF 394.2068 G33
Summary: This is the first textbook and reference work on evaluation intended for event management and event tourism. Drawing upon generic evaluation theory and methods, event and tourism research and real-world experiences, it provides concepts and tools for a comprehensive evaluation system and the implementation of evaluation projects
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Item type Current library Call number Status Date due Barcode
REFERENCE BOOKS LAPULAPU-CEBU INTERNATIONAL COLLEGE REFERENCE SECTION REF 394.2068 G33 2018 (Browse shelf(Opens below)) Available 002293

This is the first textbook and reference work on evaluation intended for event management and event tourism. Drawing upon generic evaluation theory and methods, event and tourism research and real-world experiences, it provides concepts and tools for a comprehensive evaluation system and the implementation of evaluation projects

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