Strategic management for tourism, hospitality and events /

By:

Nigel Evans [Author]

Material type: Text

TextPublication details: Abingdon, Oxon : Routledge 2020.Edition: Third editionDescription: xxv, 787 pages : illustrations (some color) ; 25 cmISBN:

9781138345942

Subject(s):

DDC classification:

REF 910.684 Ev15

Summary: This resource introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout

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Holdings
Cover image	Item type	Current library	Call number	Copy number	Status	Date due	Barcode
	REFERENCE BOOKS	LAPULAPU-CEBU INTERNATIONAL COLLEGE REFERENCE SECTION	REF 910.684 Ev15 2020 (Browse shelf(Opens below))	C1	Available		002301

This resource introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout

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