Abhishek Singh

Marketing of hospitality services / - Oakville, Ontario : Society Publishing, 2019. - 1 online resource (279 pages) 6225 pages;

This introductory textbook shows you how to apply the principles of marketing within the hospitality industry. The book covers a broad range of topics, such as customer satisfaction, the healthcare service, and microfinance, and is designed for students, academics, practitioners, and professionals.


9781773614335


Hospitality industry
Marketing

REF.647.940688 Si64