TY  - BOOK
AU  - William M. Pride 
AU  - O. C. Ferrell
TI  - Marketing
SN  - 9780357033791
U1  - REF.658.8 P93 
PY  - 2020///
CY  - Boston, Massachusetts
PB  - Cengage
KW  -  Marketing
KW  - Textbooks
ER  -