Alfons Trompenaars <br/><br/>
Riding the waves of culture :  understanding diversity in global business / 

 - Fourth edition 
 - London  :  Nicholas Brealey,  2020. 
 - xi, 417 pages : illustrations ; 24 cm 
<br/><br/> Leading effectively in an international business context requires skill, sensitivity and cultural awareness. First published over 20 years ago, Riding the Waves of Culture is the definitive guide to the underlying cultural frameworks that affect leadership, effectiveness and innovation across cultures. This fully revised edition includes: new diagnostic tools to assess cross-cultural competence; a new framework for managing change across cultures; up-to-date insights on creating a culture of innovation; guidance on developing digital leaders; thought-provoking consideration of ethics across cultures. Based on the authors' vast cultural database and now accompanied by a series of apps to support assessment and comprehension, Riding the Waves of Culture provides the knowledge and tools you need to seize the advantage and compete for the long run --back cover<br/> 
<br/><br/><label>ISBN: </label>9781529346183 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business and Management<br/>Management<br/>Diversity in the workplace
<br/><br/><label>Dewey Class. No.: </label>REF 658.3 T75