000			01850nam a2200241Ia 4500
003			PH-LCIC
005			20250908101813.0
008			240527s2020 xx 000 0 und d
020			_a9781138491182
040			_cLCIC LIBRARY
082			_aREF.687.94068 H27
245		0	_aHospitality business development /
250			_aSecond edition
260			_aOxon : _bRoutledge, _c2020.
300			_a207 pages; 1 online resource
520			_a"Hospitality Business Development analyses and evaluates the different aspects of business growth routes and development processes in the international hospitality industry. It considers the essential features of the strategic business context, in which any hospitality organization operates. Since the first edition, the hospitality industry has evolved significantly with the emergence of new entrants, new technologies and evolved global market structures. This new edition has been updated to reflect these developments in the field and includes: New contemporary topics such as social enterprises, business models, social capital, value proposition, co-creation and the sharing economy. Examples and case studies on hospitality organisations from across the world to demonstrate the globalisation of the hospitality business. A new up-to-date standard for explaining the hospitality business development concept, scope and process. This book equips students and aspiring hospitality managers with the necessary knowledge, expertise and skills in business development. It is a must-read for anyone studying or working in the hospitality industry"
650			_aBUSINESS & ECONOMICS Industries Hospitality, Travel & Tourism
650			_aStrategic planning
650			_a Hospitality industry Management
700			_aAhmed Hassanien _eAuthor
700			_aCrispin Dale _eAuthor
942			_2ddc _cREF
999			_c1216 _d1216