000 01486nam a2200241Ia 4500
003 PH-LCIC
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008 240527s2019 xx 000 0 und d
020 _a9789813233676
040 _cLCIC LIBRARY
082 _aREF.338.4791 J39
245 0 _aCreating and managing experiences in cultural tourism /
260 _aSingapore :
_bWorld Scientific,
_c2019.
300 _a351 pages;
520 _a"A key tool in creating a destination experience is the experience economy. This is even more true for cultural tourism experiences since culture's intrinsic values are inherently linked to experiences. The book Creating and Managing Experiences in Cultural Tourism aims to provide theoretical and practical background on the experience economy applied in sustainable cultural tourism. This entails a wide range of subjects addressing cultural heritage, creative industries and contemporary culture. Theoretical approaches to experience creation are presented to offer the "rules" of designing the cultural tourism experiences. With inspirational and innovative examples, it provides an insight into the field of cultural tourism from prominent editors, authors and contributors in their respective fields"-- Provided by publisher
650 _a BUSINESS & ECONOMICS
650 _aMarketing
650 _aManagement
650 _aHeritage tourism
700 _aDaniela Angelina Jelinčić
_eEditor
700 _aY. Mansfeld
_eEditor
942 _2ddc
_cREF
999 _c1623
_d1623