Marketing of hospitality services /

By:

Abhishek Singh [Author]

Material type: Text

TextPublication details: Oakville, Ontario : Society Publishing, 2019.Description: 1 online resource (279 pages); 6225 pagesISBN:

9781773614335

Subject(s):

DDC classification:

REF.647.940688 Si64

Summary: This introductory textbook shows you how to apply the principles of marketing within the hospitality industry. The book covers a broad range of topics, such as customer satisfaction, the healthcare service, and microfinance, and is designed for students, academics, practitioners, and professionals.

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Item type	Current library	Call number	Status	Date due	Barcode
REFERENCE BOOKS	LAPULAPU-CEBU INTERNATIONAL COLLEGE REFERENCE SECTION	REF.647.940688 Si64 2019 (Browse shelf(Opens below))	Available		001167

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Previous	REF.647.940688 H79 2020 Hotel sales and revenue management /	REF.647.940688 M24 2019 Macro perspective of tourism and hospitality /	REF.647.940688 M34 2018 Marketing for hospitality and tourism /	REF.647.940688 Si64 2019 Marketing of hospitality services /	REF.647.95 H79 2017 Hotel lounge cocktail server /	REF.647.950112 M46 2020 Meal management /	REF.647.95068 B22 2019 Banquet function and catering service procedures /	Next

This introductory textbook shows you how to apply the principles of marketing within the hospitality industry. The book covers a broad range of topics, such as customer satisfaction, the healthcare service, and microfinance, and is designed for students, academics, practitioners, and professionals.

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